Effective marketing will help ensure that your property receives maximum exposure to attract a ready, willing and able buyer (CLICK HERE to review the Hereda Team marketing difference).  But the appearance and overall condition of your home contributes to a buyer's crucial first impressions. Appearance and condition apply to the outside of the home as well as the inside.

First, lets discuss curb appeal.  Here is your homework: Stand across the street from your house and review its “curb appeal.”  If you were a homebuyer pulling up to your home, what would you think?  Does it make you want to take the next step and go inside?  If someone drove by and saw your For Sale sign would the outside appearance make them call or go online to get more information or schedule a showing appointment?  First impressions are everything and you want to be sure that you are putting your best foot forward. 

Here are some tips to improve your curb appeal:

• Sweep the front walkway and driveway. Pressure-washing the front walkway and driveway will make them look like new!
• Remove newspapers, bikes and toys.
• Park extra cars away from the property.
• Trim back the shrubs.
• Apply fresh, clean paint throughout.
• Clean windows and window coverings throughout.
• Keep pet areas clean.
• Keep plumbing and all appliances in working order.
• Maintain all sealant (window, tub, shower, sink, etc.) in good condition.
• Make sure roof and gutters are in good condition.
• Mow the lawn more frequently, and plant flowers.

Next, lets discuss Interior Appeal.  Here is your homework: After looking at your curb appeal, walk into your home with the inquisitive eyes of a home-buyer. Try to see your home as a buyer would, and take action accordingly.  Does it feel cluttered or spacious?  Are there a lot of personal items around?  Does it feel clean or dirty? How does it smell?  Is the paint and flooring in good condition?  Is it dark or bright?

While first impressions begin at the curb, they do not stop at the front door. Here are some tips to consider for the interior of your home:

• Kitchen and bathrooms should shine.
• Quick once-over with the vacuum. Carpets should be clean and free of spots.
• Smell is an important sense, make sure to use plug ins or something that gives a welcoming scent.
• Place fresh flowers in the main rooms.
• Put dishes away, unless setting a formal display for decoration.
• Make beds and put all clothes away.
• Enhance the spaciousness of each room.
• Open drapes and turn on lights for a brighter feel.
• Straighten closets. Clear out floors of closets to make them appear more spacious.
• Put toys away.
• Turn off television.
• Remove most of your personal items – people need to imagine their family in the home not yours.
• Play soft music on the radio/stereo.
• Keep pets out of the way, and ensure pet areas are clean and odor-free.

Finally, here are a few other important reminders and suggestions:

• Potential buyers usually feel more comfortable if the owners are not present.
• If people unaccompanied by an agent request to see your property, refer them to your real estate professional for an appointment.
• Leave a number with your agent of where you can be reached if you are leaving town, even for a weekend.
• Secure jewelry, cash, prescription medication and other valuables.
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Follow these tips to minimize your home’s days on market and maximize your financial result!  CLICK HERE to get the listing process started.